Custom software for MSMEs

One system, built around your business.

ERP, CRM, HRMS and OMS shaped to how your team already works, for jewellers, financial services firms and manufacturers. It runs on your own server, replaces a stack of SaaS subscriptions, and has no licence or per-seat fees.

Jeweller ERP + CRM today
Stock by weight and purity
ItemPurityWeightQty
Bangle · design 422K18.20 g9
Chain · rope 2 mm22K12.05 g14
Ring · solitaire18K4.40 g3
WhatsApp lead feed
Priya S.22K bangles, 18 g, design 4?new
Retailer · PuneReorder 40 rope chainsorder
Amit K.Bridal set, visit Saturdayvisit
Rate sent · 9 in stock · 3 to makeCRM updated
156,829 leadsin one CRM
The software

One system for the whole business, not five logins.

ERP, CRM and HRMS built around your own process, on a server you own.

Ekalon ERP screen with demo data
Ekalon CRM screen with demo data

Shown with demo data. Upload a single-line diagram, get a BOM matched to your stock and a costed quote, with mismatches flagged before they cost you. A jeweller's WhatsApp desk: live gold rates in every estimate, voice notes transcribed, and AI lead scores with the next best action.

What we build

The systems that run the business.

One codebase, one database, one login. Modules share data, so a WhatsApp enquiry becomes an order, a dispatch and an invoice without retyping.

ERP

Orders, inventory, purchase, production and dispatch, with GST-ready invoices that sync to Tally.

CRM

Leads from WhatsApp, calls, website and walk-ins in one pipeline, with follow-ups that do not slip.

HRMS and payroll

Attendance, leave, payroll and statutory compliance for office and shop-floor staff.

OMS

Order capture, approvals and fulfilment across retailers, distributors and channels.

AI built in

Ask the system questions in plain language, read invoices automatically, summarise calls.

Roles and access

Each team sees what it needs, with every change logged.

Own vs rent

Three subscriptions out. One system in.

Jewel Casa paid for Photoroom, TeleCRM and DoubleTick separately. Now its catalogue images, calls and WhatsApp leads run in one in-house Ekalon system.

Own vs rent comparisons
Photoroom · catalogue images
TeleCRM · calling CRM
DoubleTick · WhatsApp inbox
Jewel CasaOne owned system visual model call AI WhatsApp
156,829leads in one CRM
3.6×new leads, August to September 2026
5×WhatsApp leads, month on month
183,846calls logged with AI summaries
Roots Ventures: no separate dealflow SaaS such as Taghash PMS and research firms: several premium subscriptions dropped
Yours to keep

Your server. Your code. Your data.

Every system runs on a server in your name, on MeitY-empanelled Indian cloud. You get the source, the documentation and a fixed maintenance contract.

  • No licence, no per-seat feesAdd 10 users or 200; the system costs the same.
  • Full handoverSource code, runbooks and admin access, so any competent team could take over.
  • AMC that staysUpdates, monitoring and fixes under a fixed annual contract.
YOUR SERVER · INDIA
InterfaceWeb and mobile apps your team uses
yours
Logic and agentsWorkflows, integrations, AI agents
yours
DataEvery record, in your database
yours
ModelsPrivate or API, swappable
yours
Ekalon AMC around it: updates, monitoring, tuning
WhatsApp Tally Gmail Sheets Razorpay
The software

HR and payroll that match to the rupee.

Attendance, leave, statutory deductions and payslips, without per-seat HRMS fees.

Ekalon HRMS screen with demo data

Shown with demo data. Selfie and GPS check-in fenced to each plant and site, feeding a payroll that matches your sheet to the rupee.

How we work

First workflow live in weeks.

How engagements work
01

Map

We spend a week on site, watch the work and rank what to fix first.

1 week
02

Build

Your system built with weekly demos, data migrated alongside.

4 to 6 weeks
03

Automate

Agents take over repetitive steps, with people approving.

04

Operate

Hosting, monitoring and changes under a fixed AMC.

Questions

Straight answers.

What owners ask before replacing their software.

Why not buy an off-the-shelf ERP?

Off-the-shelf systems make your team work the vendor's way and charge per user every year. We build one system around how your business already runs, and you own it.

How do we move off our current tools?

We migrate your data from sheets, Tally exports or the old system, run both side by side while numbers are checked, then switch. Daily work does not stop.

What happens after go-live?

A fixed annual maintenance contract covers hosting support, monitoring, fixes and small changes. Larger additions are quoted as separate phases.

Do we get the source code?

Yes. The system runs on a server in your name and you receive the source code, documentation and admin access at handover.

Start here

Tell us which tools you'd like to stop paying for.

We will map what one owned system would replace, how long it takes and what moves first.

What clients stopped paying for